{"id":5163,"date":"2022-05-09T16:22:35","date_gmt":"2022-05-09T16:22:35","guid":{"rendered":"https:\/\/ronishr.com\/?p=5163"},"modified":"2025-11-03T14:58:52","modified_gmt":"2025-11-03T14:58:52","slug":"keep","status":"publish","type":"post","link":"https:\/\/ronishr.com\/?p=5163","title":{"rendered":"Keep new design"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5163\" class=\"elementor elementor-5163\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2340f5d elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"2340f5d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b3dd30f\" data-id=\"b3dd30f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a8cf2b2 elementor-section-full_width elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"a8cf2b2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c696026\" data-id=\"c696026\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c389863 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"c389863\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b099f2f\" data-id=\"b099f2f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-6aba103 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"6aba103\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-d62fec1\" data-id=\"d62fec1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-973c345 elementor-widget elementor-widget-eael-fancy-text\" data-id=\"973c345\" data-element_type=\"widget\" data-widget_type=\"eael-fancy-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n\t<div  class=\"eael-fancy-text-container style-1\" data-fancy-text-id=\"973c345\" data-fancy-text=\"|life partner|new friend|casual date\" data-fancy-text-transition-type=\"typing\" data-fancy-text-speed=\"50\" data-fancy-text-delay=\"2500\" data-fancy-text-cursor=\"yes\" data-fancy-text-loop=\"yes\" data-fancy-text-action=\"page_load\" >\n\t\t\t\t\t<span class=\"eael-fancy-text-prefix\">Find your <\/span>\n\t\t\n\t\t\n\t\t\t\t\t<span id=\"eael-fancy-text-973c345\" class=\"eael-fancy-text-strings solid-color\">\n\t\t\t\t<noscript>\n\t\t\t\t\tlife partner, new friend, casual date\t\t\t\t<\/noscript>\n\t\t\t<\/span>\n\t\t\n\t\t\t\t\t<span class=\"eael-fancy-text-suffix\"> in the best way<\/span>\n\t\t\t<\/div><!-- close .eael-fancy-text-container -->\n\n\t<div class=\"clearfix\"><\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f7c9b36 elementor-widget elementor-widget-heading\" data-id=\"f7c9b36\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Keep dating app<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-76e28fc elementor-widget elementor-widget-heading\" data-id=\"76e28fc\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Keep is a dating platform app suitable for everyone that wants to find any connection. \n<br>\nKeep is allowing users to fully experience the app and \nenjoy everything it has to offer, giving the user a real and honest option to meet people and develop any relevant connections. \u200b<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-dcd9977\" data-id=\"dcd9977\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8a52ab8 elementor-widget elementor-widget-image\" data-id=\"8a52ab8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"620\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/Artboard-1-copy-1024x620.png\" class=\"attachment-large size-large wp-image-12951\" alt=\"\" srcset=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/Artboard-1-copy-1024x620.png 1024w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/Artboard-1-copy-300x182.png 300w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/Artboard-1-copy-768x465.png 768w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/Artboard-1-copy-1536x929.png 1536w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/Artboard-1-copy.png 1727w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-4880ad6 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"4880ad6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-1ccb0d7\" data-id=\"1ccb0d7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9e98f7e elementor-widget elementor-widget-heading\" data-id=\"9e98f7e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Role<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-424f2f8 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"424f2f8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Lead UX\/UI designer and Researcher\n<br>\n\u2022 3 Developers\n<br>\n\u2022 1 Project manager\n<br>\n\u2022 2 Designers\n\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-313e05c\" data-id=\"313e05c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-797f352 elementor-widget elementor-widget-heading\" data-id=\"797f352\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Process<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb6900d elementor-widget elementor-widget-heading\" data-id=\"bb6900d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u2022  Project kick-off\n<br>\n\u2022  Discovery &amp; research\n<br>\n\u2022 Ideation\n\n<br>\n\u2022 Testing\n<br>\n\u2022 Design\n<br>\n\u2022 Final Takeaway<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-e38add6\" data-id=\"e38add6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c3e06bf elementor-widget elementor-widget-heading\" data-id=\"c3e06bf\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Tools<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-073d22d elementor-widget elementor-widget-heading\" data-id=\"073d22d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">\u2022 Figma\/Figjam\n<br>\n\u2022 Adobe creative suite\n<br>\n\u2022 Jira\n<br>\n\u2022 Zoom\n<br>\n\u2022 Google workspace<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-inner-column elementor-element elementor-element-38e09ea\" data-id=\"38e09ea\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e1a876 elementor-widget elementor-widget-heading\" data-id=\"3e1a876\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Duration<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-42d6759 elementor-widget elementor-widget-heading\" data-id=\"42d6759\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">18 months +<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-1aab8c4 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"1aab8c4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3ad43f6\" data-id=\"3ad43f6\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cdc7e04 elementor-widget elementor-widget-image\" data-id=\"cdc7e04\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/iPhone-14-2-screens-demo-1024x768.png\" class=\"attachment-large size-large wp-image-12948\" alt=\"\" srcset=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/iPhone-14-2-screens-demo-1024x768.png 1024w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/iPhone-14-2-screens-demo-300x225.png 300w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/iPhone-14-2-screens-demo-768x576.png 768w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/iPhone-14-2-screens-demo-1536x1152.png 1536w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/iPhone-14-2-screens-demo-2048x1536.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3c17c14\" data-id=\"3c17c14\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2743a49 elementor-widget elementor-widget-heading\" data-id=\"2743a49\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">General idea<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1986c90 elementor-widget elementor-widget-heading\" data-id=\"1986c90\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Is It Exactly?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7dfa60 elementor-widget elementor-widget-heading\" data-id=\"d7dfa60\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The dating apps in the market are very greedy and don't come towards the user, by limiting features, setting disproportionately expensive monthly subscription prices, and much more.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c364293 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"c364293\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-61fb433\" data-id=\"61fb433\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-05a85c2 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"05a85c2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-a3eebf3\" data-id=\"a3eebf3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-daca133 elementor-widget elementor-widget-heading\" data-id=\"daca133\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Project kick-off\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a26e149 elementor-widget elementor-widget-heading\" data-id=\"a26e149\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">I used the Kick-off as an opportunity to gather team members and address any questions or clarifications before diving <br>into the design process. It provided a platform for open discussions, allowing team members to seek clarity, share insights, and align their understanding of the project.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d295c5 elementor-widget elementor-widget-heading\" data-id=\"6d295c5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">This agile approach ensured a smooth transition into the project and set the stage for a focused and collaborative design journey.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79b765b elementor-widget elementor-widget-heading\" data-id=\"79b765b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The following findings arose -\n<br>\n1. Trust &amp; safety are critical barriers\u200b\n<br>\n2. Cost vs. valuemMisalignment\u200b\n<br>\n3. User goals are diverse ,not just hookups<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-226de29\" data-id=\"226de29\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1c43fa7 wpr-feature-list-left wpr-feature-list-square wpr-feature-list-line-yes elementor-widget elementor-widget-wpr-feature-list\" data-id=\"1c43fa7\" data-element_type=\"widget\" data-widget_type=\"wpr-feature-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wpr-feature-list-wrap\"><ul class=\"wpr-feature-list\"><li class=\"wpr-feature-list-item elementor-repeater-item-ec76bca\"><div class=\"wpr-feature-list-icon-wrap\"><span class=\"wpr-feature-list-line\"><\/span><div class=\"wpr-feature-list-icon-inner-wrap\"><i aria-hidden=\"true\" class=\"fas fa-flag\"><\/i><\/div><\/div><div class=\"wpr-feature-list-content-wrap\"><h2 class=\"wpr-feature-list-title\"><a class=\"wpr-feature-list-url\" target=\"_blank\" rel=\"nofollow\">The challange<\/a><\/h2><p class=\"wpr-feature-list-description\">Understanding why users adopt or abandon dating apps, and uncovering the motivations that drive their decision to stay engaged.<\/p><\/div><\/li><li class=\"wpr-feature-list-item elementor-repeater-item-6552e9a\"><div class=\"wpr-feature-list-icon-wrap\"><span class=\"wpr-feature-list-line\"><\/span><div class=\"wpr-feature-list-icon-inner-wrap\"><i aria-hidden=\"true\" class=\"fas fa-rocket\"><\/i><\/div><\/div><div class=\"wpr-feature-list-content-wrap\"><h2 class=\"wpr-feature-list-title\"><a class=\"wpr-feature-list-url\" target=\"_blank\" rel=\"nofollow\">The objective\u200b<\/a><\/h2><p class=\"wpr-feature-list-description\">Designing a solution that improves user trust, engagement, and satisfaction while also meeting business goals.<\/p><\/div><\/li><li class=\"wpr-feature-list-item elementor-repeater-item-4d0e018\"><div class=\"wpr-feature-list-icon-wrap\"><span class=\"wpr-feature-list-line\"><\/span><div class=\"wpr-feature-list-icon-inner-wrap\"><i aria-hidden=\"true\" class=\"far fa-dot-circle\"><\/i><\/div><\/div><div class=\"wpr-feature-list-content-wrap\"><h2 class=\"wpr-feature-list-title\"><a class=\"wpr-feature-list-url\" target=\"_blank\" rel=\"nofollow\">The scope<\/a><\/h2><p class=\"wpr-feature-list-description\">Researching current user behaviors, pain points, and competitive gaps to shape the product direction.<\/p><\/div><\/li><\/ul><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-972c8b2 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"972c8b2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-21771a0\" data-id=\"21771a0\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-15cb614 elementor-widget elementor-widget-wpr-flip-carousel\" data-id=\"15cb614\" data-element_type=\"widget\" data-widget_type=\"wpr-flip-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"wpr-flip-carousel-wrapper\"><div class=\"wpr-flip-carousel\" data-settings=\"{&quot;starts_from_center&quot;:&quot;yes&quot;,&quot;carousel_type&quot;:&quot;flat&quot;,&quot;loop&quot;:&quot;yes&quot;,&quot;autoplay&quot;:false,&quot;autoplay_milliseconds&quot;:0,&quot;pause_on_hover&quot;:false,&quot;play_on_click&quot;:&quot;yes&quot;,&quot;play_on_scroll&quot;:&quot;&quot;,&quot;pagination_position&quot;:null,&quot;spacing&quot;:-0.6,&quot;button_prev&quot;:&quot;&quot;,&quot;button_next&quot;:&quot;&quot;,&quot;pagination_bg_color_hover&quot;:null}\"><ul class=\"wpr-flip-items-wrapper\"><li class=\"wpr-flip-item\" data-flip-title=\"\"><figure><a ><img decoding=\"async\" alt=\"\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-personas1_YANIV-THE-MATURE-768x547.png\" \/><\/a><\/figure><\/li><li class=\"wpr-flip-item\" data-flip-title=\"\"><figure><a ><img decoding=\"async\" alt=\"\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-personas1_BAR-THE-DESPERATE-768x548.png\" \/><\/a><\/figure><\/li><li class=\"wpr-flip-item\" data-flip-title=\"\"><figure><a ><img decoding=\"async\" alt=\"\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-personas1_LOTEM-THE-STUD-768x547.png\" \/><\/a><\/figure><\/li><\/ul><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-82d6b36\" data-id=\"82d6b36\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-02566be elementor-widget elementor-widget-heading\" data-id=\"02566be\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\"> Discovery and Research\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10aced9 elementor-widget elementor-widget-heading\" data-id=\"10aced9\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Understanding the users<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2d752b elementor-widget elementor-widget-heading\" data-id=\"c2d752b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">We created different personas whose demographics, motivations, goals, and frustrations represent the needs of the user. These personas, each of which embodied typical user goals and needs, highlighted potential problem areas that allow for improvement in user experience.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7d6b3de elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"7d6b3de\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c20379e\" data-id=\"c20379e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-25ab40d elementor-widget elementor-widget-heading\" data-id=\"25ab40d\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Competitive analysis<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57b46a3 elementor-widget elementor-widget-heading\" data-id=\"57b46a3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">We checked out other similar platforms and read their customer reviews.<br>This helped us identify some drawbacks in the existing solutions and opportunities for a better user experience.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-246dbab elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"246dbab\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;2&quot;,&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/competitive-audit-01.png\" alt=\"competitive audit-01\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/competitive-audit-02.png\" alt=\"competitive audit-02\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/competitive-audit-03.png\" alt=\"competitive audit-03\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/competitive-audit-04.png\" alt=\"competitive audit-04\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 5\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/competitive-audit-05.png\" alt=\"competitive audit-05\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7be6418 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"7be6418\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-narrow\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-d98b48f\" data-id=\"d98b48f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c13d71 elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"2c13d71\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/organized-play-store-dating-apps-comparison_tinder-google-store-page.jpg\" alt=\"tinder google store page\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/organized-play-store-dating-apps-comparison_okcupid-google-store-page.jpg\" alt=\"okcupid google store page\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/organized-play-store-dating-apps-comparison_bumble-google-store-page.jpg\" alt=\"bumble google store page\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/organized-play-store-dating-apps-comparison_hinge-google-store-page.jpg\" alt=\"hinge google store page\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-7154f30\" data-id=\"7154f30\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cd75672 elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"cd75672\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/organized-play-store-dating-apps-comparison_tinder-reviews-page.jpg\" alt=\"tinder reviews page\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/organized-play-store-dating-apps-comparison_okcupid-reviews-page.jpg\" alt=\"okcupid reviews page\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/organized-play-store-dating-apps-comparison_bumble-reviews-page.jpg\" alt=\"bumble reviews page\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 4\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/organized-play-store-dating-apps-comparison_hinge-reviews-page.jpg\" alt=\"hinge reviews page\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bd4a4ec elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"bd4a4ec\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-90c8f22\" data-id=\"90c8f22\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f2d3335 elementor-widget elementor-widget-heading\" data-id=\"f2d3335\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Ideation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ccbdee7 elementor-widget elementor-widget-heading\" data-id=\"ccbdee7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Surveys form &amp; results\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8175dae elementor-widget elementor-widget-heading\" data-id=\"8175dae\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">We created a close questions survey to get a better understanding of the user's thoughts and needs.\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5c8213e elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"5c8213e\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;3&quot;,&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/which-feature-scaled.png\" alt=\"which feature\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/what-made-you-stop-using-apps_-scaled.png\" alt=\"what made you stop using apps_\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/biggest-factor_-scaled.png\" alt=\"biggest factor_\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/what-is-a-legitimate-price-scaled.png\" alt=\"what is a legitimate price\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/are-currently-in-a-relationship-scaled.png\" alt=\"are currently in a relationship\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"6 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/on-which-dating-app-scaled.png\" alt=\"on which dating app\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"7 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/On-which-dating-app-did-you-meet-your-partner-if-relevant-scaled.png\" alt=\"On which dating app did you meet your partner? (if relevant)\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"8 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/How-long-did-it-took-you-to-find-a-partner_-scaled.png\" alt=\"How long did it took you to find a partner_\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"9 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/how-did-you-meet_-scaled.png\" alt=\"how did you meet_\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"10 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/feature-improve-scaled.png\" alt=\"feature improve\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"11 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/did-you-subscribe-to-one-of-the-apps-scaled.png\" alt=\"did you subscribe to one of the apps\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"12 of 12\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/concept-map-1-scaled.png\" alt=\"\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-0a86532 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"0a86532\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-f1f5e4c\" data-id=\"f1f5e4c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7cc1909 elementor-widget elementor-widget-heading\" data-id=\"7cc1909\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Research synthesis &amp; mapping tools<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cca2ea7 elementor-widget elementor-widget-heading\" data-id=\"cca2ea7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">To gain a deeper understanding of the user's needs, we conducted brainstorming sessions and identified user story ideas that align with their requirements.\n<br>\nAfter careful evaluation, we selected a few user stories that best address the user's needs and provide optimal solutions. <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-de5c69a\" data-id=\"de5c69a\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1659b2f elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"1659b2f\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper swiper-image-stretch\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 4\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"1659b2f\" data-elementor-lightbox-title=\"affinity mapping 2\" data-elementor-lightbox-description=\"keep\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI2MDQsInVybCI6Imh0dHBzOlwvXC9yb25pc2hyLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTBcL2FmZmluaXR5LW1hcHBpbmctMi1zY2FsZWQucG5nIiwic2xpZGVzaG93IjoiMTY1OWIyZiJ9\" href=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/affinity-mapping-2-scaled.png\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/affinity-mapping-2-scaled.png\" alt=\"affinity mapping 2\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 4\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"1659b2f\" data-elementor-lightbox-title=\"affinity mapping 1\" data-elementor-lightbox-description=\"keep\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI2MDMsInVybCI6Imh0dHBzOlwvXC9yb25pc2hyLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTBcL2FmZmluaXR5LW1hcHBpbmctMS1zY2FsZWQucG5nIiwic2xpZGVzaG93IjoiMTY1OWIyZiJ9\" href=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/affinity-mapping-1-scaled.png\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/affinity-mapping-1-scaled.png\" alt=\"affinity mapping 1\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 4\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"1659b2f\" data-elementor-lightbox-title=\"concept map\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI2MDcsInVybCI6Imh0dHBzOlwvXC9yb25pc2hyLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTBcL2NvbmNlcHQtbWFwLXNjYWxlZC5wbmciLCJzbGlkZXNob3ciOiIxNjU5YjJmIn0%3D\" href=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/concept-map-scaled.png\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/concept-map-scaled.png\" alt=\"concept map\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 4\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"1659b2f\" data-elementor-lightbox-title=\"journey map\" data-elementor-lightbox-description=\"keep\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI2MTIsInVybCI6Imh0dHBzOlwvXC9yb25pc2hyLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTBcL2pvdXJuZXktbWFwLXNjYWxlZC5wbmciLCJzbGlkZXNob3ciOiIxNjU5YjJmIn0%3D\" href=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/journey-map-scaled.png\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/journey-map-scaled.png\" alt=\"journey map\" \/><\/figure><\/a><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-76a19f1 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"76a19f1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2c662d0\" data-id=\"2c662d0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9afccac elementor-widget elementor-widget-heading\" data-id=\"9afccac\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">User flows<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3eb1806 elementor-widget elementor-widget-heading\" data-id=\"3eb1806\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">As part of the design process, we carefully crafted user flows to map out the anticipated user journey and inform design decisions.\n<br>\nThis exercise proved to be incredibly valuable as it allowed me to visualize how users would navigate and interact with the product.\n<br>\nBy following the user flows, we were able to identify any gaps or areas for improvement, ensuring a more intuitive and user-centered design<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-468d3eb elementor-widget elementor-widget-image\" data-id=\"468d3eb\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/user-flow-scaled.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"user flow\" data-elementor-lightbox-description=\"keep\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTI2MzMsInVybCI6Imh0dHBzOlwvXC9yb25pc2hyLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyMlwvMDVcL3VzZXItZmxvdy1zY2FsZWQucG5nIn0%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2560\" height=\"1752\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/user-flow-scaled.png\" class=\"attachment-full size-full wp-image-12633\" alt=\"\" srcset=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/user-flow-scaled.png 2560w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/user-flow-300x205.png 300w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/user-flow-1024x701.png 1024w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/user-flow-768x526.png 768w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/user-flow-1536x1051.png 1536w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/user-flow-2048x1402.png 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d0b6b74 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"d0b6b74\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1406944\" data-id=\"1406944\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a7a5b10 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"a7a5b10\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4ff89ed\" data-id=\"4ff89ed\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6b14803 elementor-widget elementor-widget-heading\" data-id=\"6b14803\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Design<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-514d86a elementor-widget elementor-widget-heading\" data-id=\"514d86a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Logo creation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a86614c elementor-widget elementor-widget-heading\" data-id=\"a86614c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The logo highlights the letter \u201cK\u201d, the first letter of the brand, with flowing looped lines to represent the ongoing cycle of connection and interaction.\n<br>\nWe created a custom font for the brand name to ensure uniqueness and consistency. The choice of neon pink (#ff1665) conveys energy, excitement, and playfulness, while giving the brand a modern, bold, and recognizable presence in a crowded market.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-4601ec5\" data-id=\"4601ec5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-96ec525 eael-fg-hoverer-content-align-left elementor-widget elementor-widget-eael-filterable-gallery\" data-id=\"96ec525\" data-element_type=\"widget\" data-settings=\"{&quot;photo_gallery&quot;:&quot;yes&quot;,&quot;pagination&quot;:&quot;false&quot;}\" data-widget_type=\"eael-filterable-gallery.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<style id=\"eael-fg-inline-css-96ec525\">@media only screen and (max-width: 2399px) {\n\t\t\t\t\t.elementor-element.elementor-element-96ec525 .eael-filterable-gallery-item-wrap {\n\t\t\t\t\t        width: 33.333333333333%;\n\t\t\t\t\t    }\n\t\t\t\t\t}@media only screen and (max-width: 1024px) {\n\t\t\t\t\t.elementor-element.elementor-element-96ec525  .eael-filterable-gallery-item-wrap {\n\t\t\t\t\t        width: 50%;\n\t\t\t\t\t    }\n\t\t\t\t\t}@media only screen and (max-width: 767px) {\n\t\t\t\t\t.elementor-element.elementor-element-96ec525  .eael-filterable-gallery-item-wrap {\n\t\t\t\t\t        width: 100%;\n\t\t\t\t\t    }\n\t\t\t\t\t}<\/style>        <div id=\"eael-filter-gallery-wrapper-96ec525\" class=\"eael-filter-gallery-wrapper\" data-layout-mode=\"hoverer\" data-breakpoints=\"{&quot;mobile&quot;:{&quot;label&quot;:&quot;Mobile Portrait&quot;,&quot;value&quot;:767,&quot;default_value&quot;:767,&quot;direction&quot;:&quot;max&quot;,&quot;is_enabled&quot;:true},&quot;mobile_extra&quot;:{&quot;label&quot;:&quot;Mobile Landscape&quot;,&quot;value&quot;:880,&quot;default_value&quot;:880,&quot;direction&quot;:&quot;max&quot;,&quot;is_enabled&quot;:false},&quot;tablet&quot;:{&quot;label&quot;:&quot;Tablet Portrait&quot;,&quot;value&quot;:1024,&quot;default_value&quot;:1024,&quot;direction&quot;:&quot;max&quot;,&quot;is_enabled&quot;:true},&quot;tablet_extra&quot;:{&quot;label&quot;:&quot;Tablet Landscape&quot;,&quot;value&quot;:1200,&quot;default_value&quot;:1200,&quot;direction&quot;:&quot;max&quot;,&quot;is_enabled&quot;:false},&quot;laptop&quot;:{&quot;label&quot;:&quot;Laptop&quot;,&quot;value&quot;:1366,&quot;default_value&quot;:1366,&quot;direction&quot;:&quot;max&quot;,&quot;is_enabled&quot;:false},&quot;widescreen&quot;:{&quot;label&quot;:&quot;Widescreen&quot;,&quot;value&quot;:2400,&quot;default_value&quot;:2400,&quot;direction&quot;:&quot;min&quot;,&quot;is_enabled&quot;:false}}\" data-default_control_key=\"0\" data-custom_default_control=\"1\">\n                    <div class=\"eael-filter-gallery-container masonry\" data-images-per-page=\"\" data-total-gallery-items=\"6\" data-nomore-item-text=\"\" data-is-randomize=\"no\" data-settings=\"{&quot;grid_style&quot;:&quot;masonry&quot;,&quot;popup&quot;:&quot;none&quot;,&quot;duration&quot;:500,&quot;gallery_enabled&quot;:&quot;yes&quot;,&quot;video_gallery_yt_privacy&quot;:&quot;&quot;,&quot;control_all_text&quot;:null,&quot;post_id&quot;:5163,&quot;widget_id&quot;:&quot;96ec525&quot;}\" data-search-all=\"\" data-gallery-items=\"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\" data-init-show=\"7\">\n            <div class=\"eael-filterable-gallery-item-wrap\">\n\t\t\t\t<div class=\"eael-gallery-grid-item\"><div class=\"gallery-item-thumbnail-wrap\"><img decoding=\"async\" src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-11.jpg\" data-lazy-src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-11.jpg\" alt=\"\" class=\"gallery-item-thumbnail\"><\/div><div class=\"gallery-item-caption-wrap caption-style-hoverer eael-none\"><div class=\"gallery-item-hoverer-bg\"><\/div><div class=\"gallery-item-caption-over\"><\/div><\/div><\/div><\/div><div class=\"eael-filterable-gallery-item-wrap\">\n\t\t\t\t<div class=\"eael-gallery-grid-item\"><div class=\"gallery-item-thumbnail-wrap\"><img decoding=\"async\" src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-10.jpg\" data-lazy-src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-10.jpg\" alt=\"\" class=\"gallery-item-thumbnail\"><\/div><div class=\"gallery-item-caption-wrap caption-style-hoverer eael-none\"><div class=\"gallery-item-hoverer-bg\"><\/div><div class=\"gallery-item-caption-over\"><\/div><\/div><\/div><\/div><div class=\"eael-filterable-gallery-item-wrap\">\n\t\t\t\t<div class=\"eael-gallery-grid-item\"><div class=\"gallery-item-thumbnail-wrap\"><img decoding=\"async\" src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-09.jpg\" data-lazy-src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-09.jpg\" alt=\"\" class=\"gallery-item-thumbnail\"><\/div><div class=\"gallery-item-caption-wrap caption-style-hoverer eael-none\"><div class=\"gallery-item-hoverer-bg\"><\/div><div class=\"gallery-item-caption-over\"><\/div><\/div><\/div><\/div><div class=\"eael-filterable-gallery-item-wrap\">\n\t\t\t\t<div class=\"eael-gallery-grid-item\"><div class=\"gallery-item-thumbnail-wrap\"><img decoding=\"async\" src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-08.jpg\" data-lazy-src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-08.jpg\" alt=\"\" class=\"gallery-item-thumbnail\"><\/div><div class=\"gallery-item-caption-wrap caption-style-hoverer eael-none\"><div class=\"gallery-item-hoverer-bg\"><\/div><div class=\"gallery-item-caption-over\"><\/div><\/div><\/div><\/div><div class=\"eael-filterable-gallery-item-wrap\">\n\t\t\t\t<div class=\"eael-gallery-grid-item\"><div class=\"gallery-item-thumbnail-wrap\"><img decoding=\"async\" src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-05.jpg\" data-lazy-src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-05.jpg\" alt=\"\" class=\"gallery-item-thumbnail\"><\/div><div class=\"gallery-item-caption-wrap caption-style-hoverer eael-none\"><div class=\"gallery-item-hoverer-bg\"><\/div><div class=\"gallery-item-caption-over\"><\/div><\/div><\/div><\/div><div class=\"eael-filterable-gallery-item-wrap\">\n\t\t\t\t<div class=\"eael-gallery-grid-item\"><div class=\"gallery-item-thumbnail-wrap\"><img decoding=\"async\" src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-06.jpg\" data-lazy-src=\"http:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/keep-logo-outline-and-sketches-06.jpg\" alt=\"\" class=\"gallery-item-thumbnail\"><\/div><div class=\"gallery-item-caption-wrap caption-style-hoverer eael-none\"><div class=\"gallery-item-hoverer-bg\"><\/div><div class=\"gallery-item-caption-over\"><\/div><\/div><\/div><\/div>        <\/div>\n                <\/div>\n        \n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1fded15 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"1fded15\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-dc27c5e\" data-id=\"dc27c5e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6f51204 elementor-widget elementor-widget-heading\" data-id=\"6f51204\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">App Structure<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f0304b elementor-widget elementor-widget-heading\" data-id=\"6f0304b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Wireframes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-888cc02 elementor-widget elementor-widget-heading\" data-id=\"888cc02\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">In the high-fidelity design phase, we focused on refining and enhancing the visual aspects of \"Keep\" to create a polished and professional user interface. This phase involved translating the wireframes and\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8ff15b6 elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"8ff15b6\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper swiper-image-stretch\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/app-screens-pencil-sketch-01-1-scaled.png\" alt=\"app screens pencil sketch -01\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/app-screens-pencil-sketch-03-scaled.png\" alt=\"app screens pencil sketch -03\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2025\/10\/app-screens-pencil-sketch-02.png\" alt=\"app screens pencil sketch -02\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ae6b957 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"ae6b957\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-71d9fee\" data-id=\"71d9fee\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-670b7b0 elementor-section-height-min-height elementor-section-content-middle elementor-section-boxed elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"670b7b0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-12423da\" data-id=\"12423da\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-98c7860 elementor-widget elementor-widget-heading\" data-id=\"98c7860\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">App screens display<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-788387b elementor-widget elementor-widget-heading\" data-id=\"788387b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The app screens were designed in Figma, covering the full user flow from onboarding to interaction. \n<br>\nThe design includes registration, personalization, swiping, chatting, and premium features, all unified through a consistent neon pink color scheme and soft gradients. \nThe layout focuses on clarity, inclusivity, and engagement, ensuring a smooth and cohesive user experience across every step of the journey.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5daa4fc elementor-widget__width-inherit wpr-scroll-vertical wpr-trigger-hover elementor-widget elementor-widget-wpr-image-scroll\" data-id=\"5daa4fc\" data-element_type=\"widget\" data-widget_type=\"wpr-image-scroll.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t    \n            \n        <div class=\"wpr-image-scroll-wrap wpr-scroll-vertical wpr-trigger-hover \" data-speed=\"2\">\n            <img decoding=\"async\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/Main-screea.png\" class=\"attachment-full size-full wp-image-12966\" alt=\"\" \/>            \n                    \n                    <\/div>\n    \n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6f8dad2 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"6f8dad2\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aa0be67\" data-id=\"aa0be67\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-87e48fd elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"87e48fd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-69a53e3\" data-id=\"69a53e3\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b91234 elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"7b91234\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;dots&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper swiper-image-stretch\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 2\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/design-system-cover-scaled.jpg\" alt=\"design system cover\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 2\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/design-system-second-scaled.jpg\" alt=\"design system second\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-5d5ed3a\" data-id=\"5d5ed3a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8ddc70e elementor-widget elementor-widget-heading\" data-id=\"8ddc70e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Design system<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a223e7 elementor-widget elementor-widget-heading\" data-id=\"7a223e7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">As the lead designer, I took on the responsibility of establishing a cohesive and visually appealing design system.\n<br>\nThis involved creating a comprehensive style guide that outlined color palettes, typography, iconography, and other visual elements.\n<br>\n<br>\nBy defining consistent design patterns and guidelines, I ensured that every aspect of the platform maintained a unified and polished look.\n\n<br>\nThis design system served as a valuable resource for the entire team, fostering collaboration and maintaining visual coherence throughout the development process.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-fa5c9a6 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"fa5c9a6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-12f336f\" data-id=\"12f336f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d7db0a2 elementor-widget elementor-widget-heading\" data-id=\"d7db0a2\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Take aways<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2d7039 elementor-widget elementor-widget-heading\" data-id=\"a2d7039\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">This was my first large-scale UX project where I took ownership of the entire process \u2014 from initial research and competitive analysis to journey mapping, wireframing, and prototyping.\n<br>\nIt gave me a holistic understanding of how all the pieces connect.\n\n<br>\nStarting from scratch meant I had to deeply investigate user pain points, motivations, and goals. I learned that investing time in affinity mapping, surveys, and user flows created a much stronger foundation for design decisions.\n\n<br>\n<br>One of the biggest insights was seeing how often user priorities (trust, safety, fun use) can conflict with business priorities (subscription revenue, retention). Learning to visualize this tension with prioritization maps was a key skill I developed.\n\nComplex Problems Require Iteration\nDating apps touch on sensitive, emotional, and behavioral issues. There\u2019s no one-size-fits-all solution. Through journey maps and testing, I understood the importance of iterating continuously to balance simplicity with meaningful connection.\n\n<br>\n<br> It set the standard for how I approach all future projects.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-915f0cc elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"915f0cc\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ac700cb\" data-id=\"ac700cb\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-33dbb00 elementor-section-boxed elementor-section-height-default elementor-section-height-default wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no\" data-id=\"33dbb00\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-3acf52e\" data-id=\"3acf52e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-91076f5 elementor-widget elementor-widget-image\" data-id=\"91076f5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"948\" src=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/2-mooiliockups-768x948.png\" class=\"attachment-medium_large size-medium_large wp-image-12984\" alt=\"\" srcset=\"https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/2-mooiliockups-768x948.png 768w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/2-mooiliockups-243x300.png 243w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/2-mooiliockups-829x1024.png 829w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/2-mooiliockups-1244x1536.png 1244w, https:\/\/ronishr.com\/wp-content\/uploads\/2022\/05\/2-mooiliockups.png 1753w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8286551\" data-id=\"8286551\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0ea03a0 elementor-widget elementor-widget-heading\" data-id=\"0ea03a0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Additional Design Interface<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-10c1a29 elementor-widget elementor-widget-heading\" data-id=\"10c1a29\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The dark side<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0406d34 elementor-widget elementor-widget-heading\" data-id=\"0406d34\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The idea behind dark mode is to reduce the light emitted by device screens while maintaining the minimum color contrast ratios required for readability. \n<br>\n<br>\nWe offer the user the choice of system-wide dark modes and the custom dark mode we created.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-43ac1f8 elementor-widget elementor-widget-heading\" data-id=\"43ac1f8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Coming soon<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Find your life partner, new friend, casual date in the best way Keep dating app Keep is a dating platform app suitable for everyone that wants to find any connection. Keep is allowing users to fully experience the app and enjoy everything it has to offer, giving the user a real and honest option to&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[4],"tags":[19,3,8,12,5,16],"class_list":["post-5163","post","type-post","status-publish","format-standard","hentry","category-portfolio","tag-app","tag-branding","tag-graphic-design","tag-illustration","tag-logo-design","tag-ui-ux"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/ronishr.com\/index.php?rest_route=\/wp\/v2\/posts\/5163","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ronishr.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ronishr.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ronishr.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ronishr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5163"}],"version-history":[{"count":1928,"href":"https:\/\/ronishr.com\/index.php?rest_route=\/wp\/v2\/posts\/5163\/revisions"}],"predecessor-version":[{"id":13811,"href":"https:\/\/ronishr.com\/index.php?rest_route=\/wp\/v2\/posts\/5163\/revisions\/13811"}],"wp:attachment":[{"href":"https:\/\/ronishr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5163"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ronishr.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5163"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ronishr.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5163"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}